2016 Cannes Lions: BRONZE - ENTERTAINMENT (Talent: Visual Storytelling)

2016 Cannes Lions: BRONZE - ENTERTAINMENT (Talent: Visual Storytelling)

BURGER KING: Grilled Dogs

Employee Training Video ft. Snoop Dogg

Burger King crew members have a history of leaking new product information on social media. For the launch of Grilled Dogs, rather than try to prevent a leak from happening, we welcomed one by transforming a boring old training video into something all 230,000 employees would share. 

GCD: Brad Dixon
ACD: Adam Lock
Sr. CWs: Mike Latshaw, Conor Champley

Sr. ADs: Kate Ebert, Jeremy Stein
Jr. Designers: Riley Walker, Dan Nosonowitz